Digital Marketing - Lead Quality Review - Recording and Scoring Calls

In this video, Gary Elekes from Contractor University introduces the concept of lead quality review (LQR) and how it plays a critical role in improving customer service. He explains the process of listening to recorded customer calls, scoring them based on performance, and using these insights to train customer service representatives. Gary emphasizes the importance of maintaining consistent service standards and tracking the effectiveness of marketing campaigns through these calls. This video provides practical tips for companies looking to enhance their operational efficiency and customer interactions.

Run Time: 10:10