The technician selling process section has a more thorough set of practices, however a service department needs leadership to drive the sales opportunities. Indoor air quality products, accessory sales opportunities and lead turnover practices are all part of daily life in a well organized service operation. The duties of the service manager encompass these aspects, yet it is important we break down the processes for a company which may not have a service manager yet, or is working on developing these areas with a working service manager.